AI is changing how customers search, and your website plays a key role in how your business is understood and recommended. Here are 10 practical ways to improve clarity, structure, and visibility.

AI is changing how customers find, evaluate, and choose businesses. For smaller businesses, that means fewer clicks in some cases, earlier decision-making, and a growing need for clear, trustworthy online visibility. In this article, we explore what these shifts mean in practical terms and where businesses may want to focus next.

A surprising amount of Wix capability lives below the surface. Beyond design and standard site pages, the platform includes built-in systems that can support how a business runs, from lead management and follow-up to bookings, payments, and customer communication. Here are eleven Wix features that can make your website more useful and your workload lighter as your business grows.

Choosing the right website platform is one of the most important digital decisions a business can make. For many organisations, the comparison comes down to WordPress vs Wix. Both platforms are capable and widely used. The difference lies in how each supports your business over time.

AI tools are becoming part of how people research services and make decisions. Preparing your website for AI search comes down to clarity. Your business needs to be easy to understand, easy to summarize, and easy to recommend, regardless of how someone is researching.